Website cornerstone content refers to the main content on a website that serves as the foundation for all other content. This includes the home page, landing pages, blog posts, product information pages, and any other content that is essential to the user experience. Cornerstone content should be well-structured, organized, and optimized for user experience and search engines. Examples of cornerstone content include a company mission statement, an about page, and a frequently asked questions page.
Cornerstone content should be written with both search engine optimization (SEO) and user experience (UX) in mind, and should be optimized for relevant keywords and phrases. These pages should be easy to navigate, engaging, and provide a comprehensive overview of the topic.
Cornerstone content can include:
Landing pages: Pages that provide an overview of your product or service, and are designed to convert visitors into customers.
Resource pages: Pages that provide a comprehensive list of resources on a specific topic or area.
Guides: In-depth guides that provide step-by-step instructions on how to accomplish a specific task or achieve a certain goal.
How-to articles: Articles that provide detailed instructions on how to do something.
Infographics: Visual representations of information, data or knowledge that provide an overview of a particular topic.
By creating high-quality cornerstone content, you can establish your website as a valuable resource for your target audience, build authority and credibility, and improve your website’s search engine rankings.
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