Backlinks are links that point from one website to another. Link building, on the other hand, is the process of creating and acquiring backlinks from other websites. Link building involves identifying relevant websites and reaching out to them to request links, as well as optimizing content to make it more likely to be linked to by other websites. Link building is an important aspect of SEO, as it helps to increase a website’s search engine rankings.

Link building, on the other hand, is the practice of actively seeking out and acquiring backlinks from other websites. The goal of link building is to increase the number and quality of backlinks to a website in order to improve its search engine rankings.

Link building strategies may include:

• Creating high-quality content that other websites want to link to.
• Reaching out to relevant websites and asking them to link to your content.
• Guest blogging on other websites and including links back to your own website.
• Building relationships with other website owners in your industry to increase the likelihood of them linking to your website.

Backlinks are links from other websites to your website, while link building is the practice of actively acquiring backlinks in order to improve your website’s search engine rankings. Backlinks are an important factor in SEO, and link building is a key strategy to improve the number and quality of backlinks to your website.