The average Click-Through Rate (CTR) in Google Search Console can vary widely depending on a number of factors, including the type of query, the search results page layout, and the position of the website in search results.
Generally, a good CTR for a website is considered to be around 2-3%, although this can vary widely depending on the industry and the specific search queries that are being targeted. However, it’s important to note that the goal of SEO is not necessarily to achieve a high CTR, but rather to attract relevant traffic that is more likely to convert into customers or achieve other digital marketing objectives.
In Google Search Console, you can view the CTR for specific queries and pages on your website by navigating to the Performance report. This report provides data on the number of clicks, impressions, CTR, and other metrics for your website in search results.
Overall, while it’s important to monitor and optimize for CTR in Google Search Console, it’s also important to focus on overall business objectives and ensure that your SEO efforts are aligned with those goals.
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