Local SEO services and custom programming can be a powerful combination for businesses looking to increase their visibility in local search results.
Focus on local keywords: Use keyword research tools to identify relevant local keywords and phrases that your target audience is searching for. Incorporate these keywords into your website content, meta tags, and other on-page elements.
Optimize your Google My Business profile: Ensure that your Google My Business profile is up-to-date with accurate business information, including your business name, address, phone number, and website. Use custom programming to enhance your Google My Business listing with features such as photos, videos, and virtual tours.
Leverage local directories: Claim your business listings on local directories such as Yelp, Yellow Pages, and Foursquare. Ensure that your business information is consistent across all directories and use custom programming to add additional features such as customer reviews, ratings, and photos.
Use schema markup: Use schema markup to provide search engines with additional information about your business, such as your address, phone number, business hours, and customer reviews. Custom programming can be used to implement schema markup on your website.
Create local content: Create content that is relevant to your local audience, such as local news, events, and attractions. Use custom programming to create custom landing pages or microsites that are optimized for local search.