Implement 301 Redirects

If you’ve recently moved or changed the URL structure of a page, you can use a 301 redirect to point the old URL to the new one. This will ensure that any incoming links or traffic will be properly directed to the new page and any SEO benefit will be passed along.

Use Canonical Tags

If you have multiple pages on your website that have similar content, you can use canonical tags to help tell search engines which page should be used as the primary source. This will help ensure that only one page is indexed and that any SEO benefit is passed along to the intended page.

Consolidate Duplicate Content

If you have multiple pages with similar content, you can consolidate them into one page with the most comprehensive and up-to-date information. This can help ensure that only one page is indexed and that any SEO benefit is passed along to the intended page.

Use Noindex Tags

If you have pages with duplicate content that you don’t want indexed, you can use a noindex tag to tell search engines not to index them. This will help ensure that duplicate content doesn’t appear in search engine results pages.

Utilize Syndication Services

If you syndicate your content, you can use services such as rel=”canonical” and rel=”nofollow” to help ensure that search engines are not indexing duplicate content. This will help ensure that any SEO benefit is passed along to the intended page.