Google’s Search Algorithm and Ranking System are the processes by which Google determines which webpages to show in response to a query. Google’s algorithms use hundreds of factors to calculate a page’s relevance to a given query. These factors include on-page content such as keywords, titles, and meta tags as well as off-page factors such as the number and quality of backlinks, the age of the domain, and the loading speed of the page. Google’s algorithms also take into account the user’s location, language, and device used to make the query.

Google uses a combination of these factors to rank pages in its search engine results pages (SERPs). Pages with higher rankings will appear near the top of the SERPs, while pages with lower rankings will appear further down. Google’s algorithms are constantly being tweaked and updated to ensure that users are presented with the most relevant information for their queries.