Having a mobile-friendly website is crucial for SEO and can significantly impact a website’s ranking on search engine results pages. Google and other search engines prioritize mobile-friendly websites in their search results because they want to provide the best possible experience for their users.
In fact, Google has stated that mobile-friendliness is a ranking factor, which means that websites that are not mobile-friendly may not appear as high in search results compared to their mobile-friendly counterparts. This can lead to a decrease in traffic and visibility for the website, which can negatively impact its SEO.
In addition, with the increasing use of mobile devices to access the internet, having a mobile-friendly website is essential to provide a positive user experience for mobile users. A website that is not optimized for mobile devices may be difficult to navigate and use on a smaller screen, leading to a high bounce rate and a decrease in user engagement.
In summary, having a mobile-friendly website is essential for SEO and can significantly impact a website’s visibility and ranking on search engine results pages. If a website is not optimized for mobile devices, its SEO can suffer, leading to a decrease in traffic, visibility, and user engagement.